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What are the new baggage fees for Southwest Airlines?
Starting May 28, 2025, Southwest Airlines will charge $35 for the first checked bag and $45 for the second. This marks a major change from their previous policy of allowing two free checked bags, which had been a key selling point for the airline.
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How does this change compare to other airlines?
The new baggage fees align Southwest Airlines with industry norms, as many other airlines already charge for checked baggage. For comparison, most major carriers charge similar fees, typically ranging from $30 to $60 for the first and second bags.
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What are travelers saying about the new policy?
Reactions from travelers have been mixed. Some express disappointment over the loss of the 'bags fly free' policy, which had attracted many customers. Others understand the airline's need to adapt to rising operational costs and financial pressures.
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Will premium customers still get free baggage?
Yes, premium customers will continue to enjoy complimentary baggage. This exemption is part of Southwest's strategy to maintain loyalty among its higher-paying clientele while implementing the new fees for standard travelers.
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Why did Southwest Airlines decide to change its baggage policy?
The decision to implement baggage fees comes as Southwest Airlines faces financial challenges, including a reported $149 million net loss in the first quarter of 2025. Rising fuel and labor costs have pressured the airline to find new revenue streams.
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What are the implications for customer loyalty?
The end of the free baggage policy may impact customer loyalty, as many travelers have chosen Southwest for its generous baggage allowance. The airline may face backlash from its traditional customer base, which could affect future bookings.