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Why is Korean entertainment so popular worldwide now?
Korean entertainment's global popularity in 2025 is driven by high-quality production, unique storytelling, and the global reach of streaming platforms like Netflix. Hit shows and movies like 'Bon Appétit, Your Majesty' and 'My Troublesome Star' showcase Korea’s diverse storytelling, while K-pop and Korean films continue to attract international fans. Strategic collaborations and localised content also help Korean entertainment resonate with audiences worldwide.
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What are the biggest Korean shows and movies right now?
Currently, Netflix’s 'KPop Demon Hunters' is the most-watched animated film, boosted by the hit song 'Golden.' Popular dramas include 'Bon Appétit, Your Majesty' and 'My Troublesome Star,' which are gaining international traction. These productions highlight Korea’s storytelling versatility, blending historical and modern themes with emotional depth and cultural richness.
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How are Korean dramas influencing global TV trends?
Korean dramas are shaping global TV trends by introducing new storytelling styles, such as nuanced relationships and female-centric narratives like 'Nevertheless.' Their high production values and emotional storytelling are inspiring other countries’ TV industries. Korean dramas are also pushing for more localisation and diverse casting to appeal to international audiences.
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What does the future hold for Korean entertainment outside Asia?
The future of Korean entertainment outside Asia looks promising but faces challenges. Industry leaders are calling for more local collaborations and independent financing to reduce dependence on platforms like Netflix. As Korean content continues to evolve and diversify, it is expected to expand further into Western markets, influencing global entertainment trends and creating new opportunities for creators worldwide.
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Are Korean entertainment companies focusing on local content?
Yes, Korean entertainment companies are increasingly focusing on local content to ensure sustainable growth. Industry experts emphasize the importance of developing 'Made with Korea' productions through local collaborations and diverse casting. This strategy aims to balance international appeal with authentic Korean storytelling, helping the industry maintain its cultural identity while expanding globally.