What's happened
Blake Lively's promotion of her new film, 'It Ends With Us,' has sparked controversy due to perceived insensitivity towards its themes of domestic violence. Amid rumors of a feud with co-star Justin Baldoni, Lively's past interview resurfaced, leading to public criticism. Despite this, the film has achieved significant box office success.
Why it matters
What the papers say
According to Business Insider, Lively's promotional tactics have been criticized as 'tone-deaf' given the film's subject matter. In contrast, actor Brandon Sklenar defended the cast, stating that they stand for 'hope and perseverance' despite the negativity surrounding the film. The Independent highlighted the resurfacing of a 2016 interview where Lively was perceived as rude, further complicating her public image. Meanwhile, the South China Morning Post noted Lively's family background in Hollywood, suggesting that her success may be influenced by her connections.
How we got here
The film 'It Ends With Us,' based on Colleen Hoover's novel, has become a box office hit, grossing over $200 million. However, Lively's promotional approach has drawn backlash, particularly in light of the film's serious subject matter. Tensions between Lively and Baldoni have also been reported.
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More on these topics
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Blake Ellender Lively is an American actress. Lively is known for starring as Serena van der Woodsen in the CW drama television series Gossip Girl.
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Kjersti Flaa is a Norwegian journalist and entertainment reporter. She is known for her work in Hollywood, particularly her interviews with high-profile celebrities.
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Justin Louis Baldoni is an American actor, director, and filmmaker. He is best known for portraying Rafael Solano on The CW satirical romantic dramedy Jane the Virgin as well as directing the films Five Feet Apart and Clouds.
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Colleen Hoover is the #1 New York Times bestselling author of eleven novels and five novellas. Her novels fall into the New Adult and young adult categories.
Hoover published her first novel, Slammed, in January 2012. Since then, all of her full-length no
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Parker Christian Posey is an American actress and musician. She frequently works with Christopher Guest and has appeared in several of his mockumentaries, such as Waiting for Guffman, Best in Show, A Mighty Wind, For Your Consideration, and Mascots.
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Brandon Sklenar is an American actor best known for his roles in the films Midway, Mapplethorpe, Vice, and 1923.
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Kristen Jaymes Stewart is an American actress and filmmaker. The world's highest-paid actress in 2010 and 2012, she is the recipient of several accolades, including a BAFTA Award and a César Award, which she was the first American actress to win.
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Ryan Rodney Reynolds is a Canadian actor, film producer and entrepreneur. He began his career starring in the Canadian teen soap opera Hillside and had minor roles before landing the lead role on the sitcom Two Guys and a Girl between 1998 and 2001.