Polls show shifting support amid party scandals

What's happened

New polling indicates growing discontent with Reform UK and fluctuating support for Lib Dems and Labour as controversy surrounds donations and leadership.

What's behind the headline?

Analysis

• YouGov and other polls show Reform UK’s favourability at record lows while Dan Jukes and James Orr face scrutiny.
• Lib Dems appear to be losing ground to Labour, with leadership and messaging becoming a focal point ahead of a potential short campaign.
• The political environment is fragmented, with donors and controversies shaping voter perceptions more than policy detail.
• Readers should watch whether consecutive scandals trigger real shifts in voting intent as the election approaches.

What this means for voters

• Voters are weighing leadership credibility against policy options; second-order effects from donor scrutiny may dampen donor confidence and campaign funding.
• The next set of polls will likely define the tone of party campaigns and candidate strategies.

How we got here

Polls across major parties show volatility. Reform UK faces investigations and donations questions, while Lib Dems and Labour navigate a tougher mid-term landscape.

Our analysis

- Sky News reports on Lib Dem polling and leadership perception. - The Mirror covers Farage’s unfavourable ratings and Channel 4 allegations. - Independent highlights Reform UK donation controversies and net favourability trends.

Go deeper

• Which party is gaining ground as scandals unfold?
• Will donors' scrutiny translate into policy or campaign strategy changes?
• How will leadership perceptions shift if new polling emerges before the next conference?

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