What's happened
The Jets have added Frank Reich as offensive coordinator amid ongoing rebuild efforts. Reich has cited familiarity with Jets coach Aaron Glenn and the potential of key players, including Geno Smith at quarterback, as reasons for his decision. The move follows a season with mixed results and a shift toward veteran leadership on the coaching staff.
What's behind the headline?
Analysis
- Reich has described the opportunity to turn the Jets around as a major draw, highlighting the offensive line and key skill players as positives.
- The hire marks a shift to veteran leadership for an offense that previously cycled through five different play-callers in five years.
- Expect Reich to focus on integrating Geno Smith with a more stabilized scheme, leveraging Garrett Wilson and Breece Hall as building blocks.
- The move signals the Jets’ intent to accelerate around a quarterback-friendly system while trường drafting and vetting backups to support Smith.
How we got here
The Jets are rebuilding after a 3-14 season in 2025. Reich, who has previously led the Colts and Panthers and coached Stanford in 2025, has been brought in to oversee the offense and work with quarterback Geno Smith. Reich’s relationship with Jets coach Aaron Glenn, a former teammate, is a central factor in the hire.
Our analysis
Source analysis points to Reich’s long coaching résumé and his familiarity with Aaron Glenn as pivotal in the Jets’ decision. NY Post and AP News report Reich’s comments on teamwork and the opportunity to turn the franchise around. NY Post notes Reich’s prior Stanford interim role and his enthusiasm for the challenge.
Go deeper
- Will Reich’s arrival accelerate the Jets’ offensive maturation this season?
- How will Geno Smith respond to a more stabilized play-calling role?
- What role will Garrett Wilson and Breece Hall play in Reich’s system?
More on these topics
-
New York Jets - American football team
The New York Jets are a professional American football team based in the New York metropolitan area. The Jets compete in the National Football League as a member club of the league's American Football Conference East division.
-
Geno Smith - American football quarterback
Eugene Cyril "Geno" Smith III is an American football quarterback for the Seattle Seahawks of the National Football League. He played college football at West Virginia, leading the Mountaineers to multiple bowl games, breaking numerous passing records, an
-
Russell Wilson - American football player (born 1988)
Russell Carrington Wilson (born November 29, 1988) is an American professional football quarterback for the New York Giants of the National Football League (NFL). He has primarily played for the Seattle Seahawks. With the Seahawks, Wilson was named to...
-
Cade Klubnik - American football player (born 2003)
Cade Klubnik (born October 10, 2003) is an American football quarterback for the Clemson Tigers.
-
Bailey Zappe - American football player
Bailey Michael Zappe is an American football quarterback for the Western Kentucky Hilltoppers. He previously played for the Houston Baptist Huskies.
-
Aaron Glenn - American football coach
Aaron Devone Glenn is an American professional football coach and former cornerback who is the head coach for the New York Jets of the National Football League.
-
Frank Reich - American football coach
Frank Michael Reich Jr. is an American football coach and former quarterback who is the head coach for the Indianapolis Colts of the National Football League.