What's happened
Donald Trump, during a visit to the reopening of Notre-Dame Cathedral, promoted his new line of perfumes and colognes. The event marked a significant moment as he prepares to return to the White House, blending political and commercial interests.
Why it matters
What the papers say
The Independent reported on Trump's promotional tactics, highlighting his use of a civil moment with Jill Biden to market his fragrances, stating, "A fragrance your enemies can’t resist!" The New York Times noted that Trump is rapidly tying his political life to commercial products, emphasizing the lack of separation between his political role and business interests. Axios pointed out the unusual nature of Trump's marketing during a significant political event, suggesting it reflects a broader trend in political commercialization.
How we got here
Trump's visit to Notre-Dame coincided with the cathedral's reopening after a devastating fire in 2019. As president-elect, he is leveraging public appearances to promote his brand, including a new fragrance line.
Common question
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How is Trump Using His Election Victory to Market Products?
Donald Trump's recent public appearances have sparked interest not only in his political ambitions but also in his commercial ventures. As he prepares for a potential return to the White House, Trump is blending politics with business, particularly through his new fragrance line. This page explores the implications of his marketing strategies and the controversies surrounding them.
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More on these topics
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Donald John Trump is an American politician, media personality, and businessman who served as the 45th president of the United States from 2017 to 2021.
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Jill Tracy Jacobs Biden is an American educator who served as second lady of the United States from 2009 to 2017. She is married to Joe Biden, the 47th vice president of the United States, and the Democratic Party presidential nominee for the 2020 electio
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Emmanuel Jean-Michel Frédéric Macron is a French politician who has been President of France and ex officio Co-Prince of Andorra since 14 May 2017.
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Paris is the capital and most populous city of France, with an estimated population of 2,150,271 residents as of 2020, in an area of 105 square kilometres.