What's happened
New research shows nearly 20% of 25-34-year-olds in the UK are opting for non-traditional Christmas foods like curry, pasta, and pizza over turkey. The trend reflects changing holiday preferences, with fewer people planning to serve turkey and more experimenting with alternative dishes and decorations.
What's behind the headline?
The shift away from turkey signals a broader transformation in UK Christmas culture. The data shows that only 52% of adults plan to serve turkey this year, with many opting for chicken, beef, or plant-based menus. Younger adults, particularly those aged 25-34, are leading this change, preferring rice or chips over pigs in blankets. This trend suggests a move towards more casual, diverse, and personalized celebrations. The decline in traditional dishes may impact the festive economy, prompting retailers to diversify their offerings. Moreover, the emphasis on experimenting with new flavors and formats reflects a desire for novelty and convenience, aligning with broader societal shifts towards flexibility and individualism during holidays. While some may see this as a loss of tradition, it also indicates a more inclusive and adaptable approach to celebrating, which could redefine future Christmas customs in the UK.
What the papers say
The articles from The Scotsman and The Independent both highlight the decline in traditional turkey consumption among UK adults, especially younger demographics. The Scotsman comments on the historical significance of turkey and the surprising preference for alternative foods like curry and pizza, while The Independent provides detailed survey data showing only 52% of adults plan to serve turkey, with a notable 17% of 25-34-year-olds opting for non-traditional fare. Both sources emphasize that this shift is part of a broader trend towards experimentation and personalization in holiday celebrations, driven by changing tastes and social habits. The Independent also notes that nearly three-quarters of people expect to host Christmas gatherings, with a focus on casual, family-style meals and a preference for party foods like cheese, crisps, and dips. The divergence lies in tone: The Scotsman adopts a more humorous, nostalgic perspective, while The Independent offers a detailed, data-driven analysis of evolving consumer behaviors. Together, they paint a picture of a Christmas season that is becoming more diverse and less anchored in tradition, reflecting broader societal changes.
How we got here
Historically, turkey has been a central part of UK Christmas celebrations since the 16th century, when William Strickland introduced it to England. Recent surveys indicate a shift in holiday food choices, especially among younger adults, driven by evolving tastes, convenience, and a desire for variety. Tesco's annual Christmas Trends Report highlights these changing preferences, including a rise in plant-based options and non-traditional accompaniments.
Go deeper
Common question
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Why Are More Young Brits Choosing Non-Traditional Christmas Foods in 2025?
Recent research shows a noticeable shift in UK Christmas celebrations, especially among younger generations. Instead of sticking to the classic turkey, many are opting for foods like curry, pasta, and pizza. This trend raises questions about changing holiday traditions, what new dishes are gaining popularity, and what this says about UK culture today. Below, we explore the reasons behind these changes and what they mean for Christmas in 2025.
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What Are the Latest UK Political and Cultural News Highlights?
Stay updated with the most recent developments in UK politics and culture. From political controversies to changing holiday traditions, this page covers the key stories shaping the nation today. Curious about the biggest stories or how cultural trends are evolving? Keep reading for clear, concise answers to your top questions.
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Why Are UK Young People Choosing Curry and Pizza for Christmas?
Recent research shows a noticeable shift in Christmas food choices among young people in the UK. Instead of traditional turkey, many are opting for dishes like curry, pizza, and pasta. This trend reflects changing tastes, social habits, and a desire for more casual, personalized celebrations. Curious about what’s driving these changes and what they mean for holiday traditions? Keep reading to explore the latest holiday food trends in the UK.
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Tesco plc, trading as Tesco, is a British multinational groceries and general merchandise retailer with headquarters in Welwyn Garden City, Hertfordshire, England, United Kingdom.