What's happened
Experts argue that traditional Champagne flutes hinder the appreciation of sparkling wine. Instead, universal wine glasses are recommended for enhancing aroma and flavor. Meanwhile, Champagne sales have declined amid economic uncertainties, raising questions about the future of this luxury beverage.
Why it matters
What the papers say
According to Business Insider UK, wine expert Hemming emphasizes that flutes are 'terrible for appreciating the wine,' advocating for universal glasses instead. The Independent highlights the differences between sparkling wines, noting that Champagne's complexity is often lost in traditional serving methods. Meanwhile, LVMH's sales drop signals a troubling trend for the industry, as fewer celebrations lead to reduced demand, as reported by Business Insider UK.
How we got here
Champagne sales surged post-pandemic, peaking at $5.7 billion in 2021. However, recent reports indicate a 15% drop in sales for major producers like LVMH in the first half of 2024, attributed to fewer celebrations amid economic challenges.
Common question
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What is the Best Way to Pour Champagne?
Pouring Champagne correctly can enhance your drinking experience, but many people make common mistakes. With recent discussions around the best glassware for Champagne, it's essential to understand how to serve this sparkling wine properly. Here are some frequently asked questions that can help you master the art of pouring Champagne.
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