What's happened
Victoria’s Secret’s latest show, returning after a hiatus, has sparked mixed reactions. While some celebrate its diversity and inclusivity, others criticize its adherence to traditional beauty standards and past controversies. The show featured high-profile models and athletes, including WNBA star Angel Reese, amid ongoing debates about the brand’s identity and direction.
What's behind the headline?
Victoria’s Secret’s latest show exemplifies the ongoing struggle between tradition and progress in fashion branding. The event’s mixed reception reveals the difficulty in satisfying both audiences: those longing for the classic, unattainable supermodel aesthetic and those advocating for diversity and authenticity. The inclusion of athletes like Angel Reese, who embodies a more diverse and outspoken image, signals a strategic move to broaden the brand’s appeal. However, the backlash over the show’s perceived failure to fully embrace inclusivity suggests that Victoria’s Secret remains caught between its past and future. This tension will likely continue to influence its branding and marketing strategies, with the potential to either alienate or expand its customer base. The show’s high-profile nature and social media buzz indicate that Victoria’s Secret’s reputation recovery hinges on how well it navigates this delicate balance, which will shape its relevance in the evolving fashion landscape.
What the papers say
The New York Post reports that the show was a 'painfully divided' event, with social media users praising the return to its roots but criticizing the brand's past controversies and current portrayal of models. The articles highlight the inclusion of diverse athletes like Angel Reese and Suni Lee, contrasting with traditional supermodel standards. The Post also notes the brand’s history of scandals, including issues related to diversity and corporate misconduct, which continue to influence public perception. Meanwhile, coverage of the show’s performances and celebrity appearances underscores its attempt to blend nostalgia with modernity, but the polarized reactions suggest that Victoria’s Secret still struggles to define its identity post-scandal. The coverage from multiple articles emphasizes the ongoing debate about whether the brand can reconcile its legacy with contemporary values, and whether its efforts will succeed in restoring its cultural relevance.
How we got here
Victoria’s Secret, once a dominant lingerie brand, faced scandals and declining sales from 2018 to 2022, including issues related to diversity, corporate misconduct, and a shift in consumer preferences. The brand attempted a rebrand with a more inclusive approach, but reactions have been polarized. The recent show marks its return to the spotlight, aiming to balance nostalgia with modern values.
Go deeper
Common question
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Who Is Angel Reese and Why Is Her Appearance at Victoria’s Secret Fashion Show 2025 So Historic?
The Victoria’s Secret Fashion Show 2025 made headlines with a groundbreaking moment: Angel Reese, a professional basketball star, became the first athlete to walk the runway. This shift signals a new era where sports, fashion, and culture collide. But who is Angel Reese, and why does her appearance matter? Below, we explore the significance of this event and what it means for the future of fashion and women in sports.
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How Are Fashion and Sports Intersecting in NYC Right Now?
Recent events in New York highlight a fascinating crossover between fashion, sports, and celebrity culture. From luxury hair transformations to historic runway moments featuring athletes, these stories reveal how personal branding and cultural trends are blending in the city. Curious about how these worlds are colliding and what it means for the future of celebrity influence? Keep reading for insights into this exciting trend.
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