What's happened
Bob Costas will host NBC's 'Sunday Night Baseball' season opener on March 26 and contribute to the network's MLB coverage. This marks his return after leaving NBC in 2019, with plans to cover the Dodgers' opener and other key games, alongside other notable broadcasters.
What's behind the headline?
The return of Bob Costas signifies NBC's strategic effort to re-establish credibility and prestige in baseball broadcasting. Costas's legendary status and history with NBC will likely attract viewers and lend authority to the network's coverage. His involvement also signals a focus on quality over quantity, emphasizing a premium presentation for 'Sunday Night Baseball.' The inclusion of other high-profile figures like Clayton Kershaw and Jason Benetti suggests NBC aims to blend veteran expertise with fresh talent, potentially challenging established baseball broadcasters. This move could reshape the competitive landscape of sports broadcasting, especially as NBC seeks to regain market share in MLB coverage. The timing aligns with NBC's broader sports portfolio expansion, including the Olympics and NFL, indicating a concerted push to elevate its sports media profile.
What the papers say
The articles from NY Post and AP News highlight NBC's strategic hiring of Costas, emphasizing his legendary status and the network's goal to make 'Sunday Night Baseball' feel significant. The NY Post notes Costas's history and his role in the upcoming season opener, while AP News underscores his return as a key move in NBC's broader sports coverage plans. Both sources agree on Costas's importance, but the NY Post provides more detail on the broader broadcast team, including Clayton Kershaw and Jason Benetti, suggesting a comprehensive effort to revitalize NBC's baseball coverage. The articles collectively portray NBC's return to MLB as a high-profile, carefully curated effort to boost its sports broadcasting prestige.
How we got here
Costas, a 39-year veteran broadcaster, previously hosted NBC's MLB coverage and numerous Olympics and Super Bowls. His return is part of NBC's effort to revitalize its baseball coverage, which had been absent since 2000, and follows recent hires of other notable broadcasters like Clayton Kershaw and Jason Benetti.
Go deeper
Common question
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Why Is Bob Costas Returning to NBC for Baseball Coverage?
Bob Costas, a legendary figure in sports broadcasting, is making his return to NBC to cover the upcoming MLB season. Fans and viewers are curious about what this means for baseball coverage and what role he will play. Below, we explore the reasons behind his return, his impact on the broadcast, and what fans can expect from this historic comeback.
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Why Is Bob Costas Returning to NBC for MLB Coverage Now?
Bob Costas, a legendary figure in sports broadcasting, is making his return to NBC to cover Major League Baseball. After leaving NBC in 2019, his comeback has sparked curiosity among fans and industry insiders alike. Many wonder what this means for NBC's baseball coverage and how his legacy continues to shape sports broadcasting today. Below, we explore the reasons behind his return, what he will cover this season, and the impact of his presence on the sport and media landscape.
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Why Is Bob Costas Returning to NBC for Baseball Coverage?
Bob Costas, a legendary figure in sports broadcasting, is making his return to NBC to cover baseball and other sports. Fans and viewers are curious about what this means for NBC's sports coverage and Costas's career. Below, we explore the reasons behind his comeback, what it signifies for baseball fans, and what other sports coverage he might be involved in.
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Why Is Bob Costas Returning to NBC for Baseball Coverage?
Bob Costas, a legendary sports broadcaster, is making his highly anticipated return to NBC's baseball coverage. Fans and sports enthusiasts are curious about what this means for the upcoming season, which games he'll cover, and how his style might have evolved. Below, you'll find answers to the most common questions about his return and what it signifies for MLB fans and sports broadcasting.
More on these topics
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Robert Quinlan Costas is an American sportscaster who is known for his long tenure with NBC Sports, from 1980 through 2019. He has received several Emmy awards for his work. He was the prime-time host of 11 Olympic Games from 1992 until 2016.
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The National Broadcasting Company is an American English-language commercial terrestrial radio and television network owned by NBCUniversal, a subsidiary of Comcast.
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The Los Angeles Dodgers are an American professional baseball team based in Los Angeles, California. The Dodgers compete in Major League Baseball as a member club of the National League West division.
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Major League Baseball is an American professional baseball organization and the oldest of the major professional sports leagues in the United States and Canada.
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Clayton Edward Kershaw is an American professional baseball pitcher for the Los Angeles Dodgers of Major League Baseball. A left-handed starting pitcher, Kershaw has played 13 seasons in the major leagues since he debuted in 2008.