Swiss politician and Secretary General of the Council of Europe (since 2024)
FIFA has proposed selling up to 20% of a new commercial arm, FIFA Forward Enterprise, to raise about $4.2bn and offer one‑off $20m payments to each of its 211 member associations. UEFA and several confederations have threatened boycotts, lodged legal and ethics warnings, and flagged potential arbitration over links to investors including Joshua Kushners firm.