Global management consulting firm; one of the Big Three
Danone has filed a lawsuit in Manhattan federal court alleging Chobani inflates protein claims on multiple-serving tubs of Chobani 20G Protein, a rival to Danone’s Oikos Pro. The case underscores how protein claims are shaping competition in the US amid rising GLP-1 weight-loss drug use. Danone says Chobani’s labeling misleads consumers and undercuts its pricing. Chobani rejects the allegations; analysts note concerns over capacity and competitive dynamics.
At Cannes Lions, brands are embracing creator-driven campaigns and platform-native strategies. Executives say authenticity and speed trump traditional safety playbooks as creators become the new backbone of ad storytelling. From Duolingo to Mars, brands are collaborating with creators to fuel engaging, platform-aware campaigns while balancing internal and external creative input.
POLITICO, Independent, Business Insider UK and others report on RAISE US, a bipartisan nonprofit led by Gina Raimondo and Eric Holcomb. The group mobilizes $500m+ from tech firms to fund workforce programs, pilots in Arkansas, Maryland, Utah and Connecticut, and policy work to shield workers from AI disruption.
The USMCA renewal process is under way as the three North American partners weigh changes to the pact. Canada and Mexico seek a 16-year extension, while the United States signals willingness to renegotiate to boost domestic production. Negotiations are ongoing, with no immediate agreement expected, and the fate of tariffs and auto rules remains uncertain.
A wave of new findings shows AI adoption is reshaping hiring and skill needs. High-intensity AI users are growing headcount, while AI-native firms are restructuring teams and boosting senior talent shares. Scottish businesses are adopting AI rapidly but face expertise and trust gaps. The evidence comes from Ramp/Revelio, Harvard/INSEAD, BCG, and national outlets.
Volkswagen has presented a restructuring plan that will cut model lines by up to half and reduce production capacity to about 9 million vehicles a year. Chief executive Oliver Blume has said the group faces a 20% cost disadvantage to rivals and has proposed a "theoretical" further 50,000 job reductions on top of earlier cuts, prompting union protests and board resistance.
BP has announced it is marketing its North Sea business for sale as part of a portfolio simplification. The unit comprises five hubs and about 1,100 staff. The move follows political and policy debates on North Sea drilling and energy funding, with potential proceeds around £2 billion. BP is seeking an owner to back the next chapter of a Slimmed-down BP while focusing on higher-value opportunities.
Forward-deployed engineers are expanding beyond software to help clients adopt AI, with demand surging across top firms. Consultants are also adapting leadership and training programs to harness AI’s capabilities, while pay scales for elite roles rise as enterprises race to ROI.