Ceer launches its first electric vehicles from KAEC, as Saudi crown prince backs the push to build a domestic car industry.
Ceer has unveiled its first two Exobot models at its King Abdullah Economic City facility, marking a milestone for Saudi Arabia’s homegrown EV brand. The event was attended by industry leaders and Crown Prince Mohammed bin Salman’s directives shaped the design focus. Production is planned at the KAEC complex with aims to reach 170,000 vehicles annually and create thousands of jobs, as part of Vision 2030.