Apple's asset-tracking network and location-sharing service
Google is preparing to launch a first‑party Bluetooth tracker named Pixel Tag, building on the Find My Device/Find Hub network. Leaked listings suggest a pebble‑like, discreet design, with loudspeaker for nearby item finding and privacy‑focused features. Pricing is pegged around €34.90 in Europe, with UK pricing around £29, and a launch could accompany the Pixel 11 at Google’s Made by Google event.