Sourdough Neapolitan pizza chain with 70 UK branches and a growing international footprint.
A campaign calls for reducing hospitality VAT from 20% to 10%, urging Prime Minister Andy Burnham to back the plan. Signatories include chefs Heston Blumenthal and Tom Kerridge and chains like Wagamama and Pizza Express. The letter argues a lower rate will prevent closures, protect jobs and boost high streets.