Microeconomics consultancy advising public and private sectors on competition, policy, regulation, and behavioural economics.
Public health authorities push for tougher controls on unhealthy food, banning fast-food outlets near schools, cracking down on junk-food advertising, and mandating healthy-food reporting. MPs argue prevention must come before treatment as obesity costs rise and NHS pressures mount. Several reports underline consumer demand for healthier choices and better access to affordable, local food.