Inside Higher Ed is a media company focused on higher education, now highlighted by a TikTok algorithm audit critique and a professor's warning about AI cheating shaping a fragile digital society.
Northwestern University researchers find that TikTok’s recommendation engine responds to negative feedback but gradually reverts if users repeatedly flag content; a finding based on cloned accounts and controlled signals shows the “not interested” button reduces unwanted content by about 84%, but the effect fades with brief re-engagement.