Travel guide publisher with over 150 million books printed since 1973
Lonely Planet’s Best in Travel 2027 names St Cuthbert’s Way, a 62-mile route from Melrose to Lindisfarne, as a top experience. Described as passing through wild uplands and historic sites, the walk is praised for its scenery and accessibility, ending at Holy Island. The recognition follows earlier histories of St Cuthbert and the route’s modern opening in 1996. Scotland’s tourism body welcomes the listing and highlights slow tourism opportunities.