Sherry Pagoto is a professor in the University of Connecticut’s Allied Health Sciences and director of the UConn Center for mHealth and Social Media. A behavioural scientist and licensed clinical psychologist, she studies digital health, behavior change and online interventions.
Sims, eight years after a melanoma diagnosis, is warning that tanning is surging again among young people online. Experts say tanning beds dramatically raise melanoma risk, with DNA mutations more likely in users. Reports show 100,000+ melanomas expected in 2026; influencers promote tanning, while dermatologists stress there is no safe tan.