UK motor industry trade association
Tesla has expanded its robotaxi service in Austin to operate without a human operator in the entire Austin Metro area, marking a notable step in autonomy. The company has removed in-vehicle monitors in several vehicles, reflecting growing confidence in its self-driving technology. Waymo remains a key comparator with a larger fleet in nearby markets.
Rivian has launched the R2, a mid-market electric SUV, signaling a strategic shift from its high-price lineup. Analysts say the move could broaden EV adoption and pressure rivals, as markets respond to strong electrified sales and growing competition.
Automakers have pulled several electric models from the U.S. market even as quarterly EV sales have risen. Q2 2026 U.S. consumer EV purchases have reached 247,226 vehicles, a sequential rise driven by higher fuel prices, new low-cost entrants and state rebates. Manufacturers and startups are responding with cheaper models, but many legacy brands have cancelled or delayed U.S. EV projects.
Electric-vehicle prices have risen in July as automakers tighten incentives after the expiration of federal tax credits. Analysts say limited supply and luxury demand are keeping prices high, while cheaper, mass-market models could pressure the market later in 2026.
The UK government has launched a consultation on the future of the zero emission vehicle mandate, with options to cut the 2030 target from 80% to as low as 50% or to keep 80% but extend flexibility to 2034. The final 2035 zero‑emission deadline remains unchanged, while industry groups warn of investment risk if targets loosen. The consultation runs until 23 October.