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Chinese EV manufacturers BYD, Xpeng, and Leapmotor are unveiling new models at IAA Mobility 2025, expanding their presence in Europe despite tariffs and trade tensions. Meanwhile, Tesla's market share in the US continues to decline as competitors gain ground through aggressive pricing and new offerings.
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As of mid-September 2025, Chinese electric vehicle (EV) manufacturers face mixed fortunes. Tesla's sales in China have declined for six consecutive months, losing market share to domestic rivals like Xpeng and Xiaomi, which offer more affordable, feature-rich models. BYD, the largest Chinese EV maker, is expanding aggressively in Europe with new showrooms and local production to offset slowing domestic growth. Meanwhile, startups like AeroHT are pioneering flying cars, signaling innovation beyond traditional EVs. However, intense price wars and overcapacity continue to pressure profitability across the sector.
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Volvo is upgrading its 2025 EX90 electric SUVs with a dual Nvidia DRIVE AGX Orin system to improve performance and safety, offering free hardware and software updates. Meanwhile, Xiaomi and Rivian are recalling thousands of vehicles in China and the US due to driver-assistance system faults that could increase collision risks.
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Pre-orders for the iPhone 17 have outpaced last year's model in China, driven by strong brand loyalty. However, delays in the release of the eSIM-only iPhone Air due to regulatory issues and rising local competition highlight ongoing challenges for Apple in the region. The story is unfolding as of September 15, 2025.
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Xiaomi announced its new 17 series smartphones, including the Pro and Pro Max models, featuring Snapdragon 8 Elite Gen 5 chips and Leica-backed cameras. The series aims to compete with Apple’s iPhone 17, offering high-end features at lower prices. The launch has generated strong consumer interest in China, with shelves quickly selling out.
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Apple released its iPhone 17 lineup on September 9, 2025, including the iPhone 17, 17 Pro, 17 Pro Max, and the ultra-thin iPhone Air. The new models feature improved cameras, brighter OLED ProMotion displays, and upgraded A19 chips. The Pro Max leads sales globally, especially in the UAE, where demand exceeds supply. Early buyers praised the devices' performance and design, despite some concerns about durability.
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Xiaomi has launched a service allowing buyers to customize its electric sedans with unique trims and paint jobs, adding at least 100,000 yuan to the price. The move targets wealthy consumers seeking personalized vehicles, competing with European luxury brands like Porsche amid China's growing EV market.
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As of late October 2025, General Motors announced a $1.6 billion charge linked to scaling back its electric vehicle (EV) production due to slower-than-expected demand following the expiration of U.S. federal EV tax credits. While global EV sales hit a record 2.1 million in September, driven by China, Europe, and the U.S., GM and other Western automakers face challenges competing with China's aggressive, subsidized EV market and shifting U.S. policies.
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Recent developments highlight a slowdown in US EV sales and industry shifts. GM adjusts plans due to policy changes, Tesla's new models face criticism, and Chinese automakers expand globally. The industry is navigating policy impacts, market competition, and profitability challenges as EV adoption evolves.
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Huawei launches HarmonyOS 6 with new AI agents and a short-range wireless transfer feature. Apple promotes AI development in China, with the launch of the iPhone Air supporting eSIM, amid ongoing regulatory and geopolitical negotiations. Both companies deepen ties with Chinese authorities and consumers.
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Automakers report mixed results in 2025, with Stellantis rebounding in North America, Toyota maintaining growth despite market challenges, and Chinese EV dominance expanding. Industry faces geopolitical risks and shifting consumer preferences, impacting future strategies.
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Ford CEO Jim Farley warns of China's EV dominance and US industry risks. Meanwhile, Japan denies plans for $10bn US investment amid US-Japan trade talks. Trump promotes Japanese car investments and military measures during regional tour, highlighting shifting global auto and trade dynamics.
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During a summit in Gyeongju, Chinese President Xi Jinping and South Korean President Lee Jae Myung exchanged jokes about the security of Xiaomi smartphones gifted to Lee. Xi's comment about checking for backdoors drew laughter, highlighting a moment of levity amid diplomatic talks. The phones may be used by Lee in future communications.
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A fire at Hong Kong's Wang Fuk Court complex has resulted in at least 128 deaths and over 70 injuries. The blaze spread rapidly across seven buildings, with authorities suspecting flammable materials and construction issues contributed. Investigations and safety inspections are underway.