Commissioner, Big 12 Conference
Two American college football teams, Arizona State and Kansas, are staging a high-profile game at Wembley this Saturday in the Union Jack Classic, aiming to grow UK interest in college football. The event follows years of NFL presence in the UK and leverages the Big 12’s push for global reach. Organisers hope to fill a large Wembley crowd and spotlight the sport’s culture with bands, tailgates, and cross-cultural ties.