What's happened
A recent report reveals that Cox Media Group's 'Active Listening' technology may allow devices to capture conversations for targeted advertising. This has reignited concerns about privacy and surveillance, despite denials from major tech companies like Google and Meta. The implications for consumer privacy are significant.
Why it matters
What the papers say
According to Arwa Mahdawi in The Guardian, the pitch deck from Cox Media Group suggests that their 'Active Listening' software could allow advertisers to target consumers based on conversations. Mahdawi notes that while companies like Facebook and Google are listed as partners, they have denied using this technology. Andrew Griffin from The Independent emphasizes that despite the claims, there is no evidence that this technology is currently in use. Ariel Zilber from the NY Post highlights that CMG's pitch included the ability to capture 'real-time intent data' through microphones, raising legal and ethical questions about privacy. The contrasting views from these sources illustrate the ongoing debate about surveillance and consumer rights in the digital age.
How we got here
Concerns about devices listening to users have persisted for years, fueled by targeted advertising experiences. A recent pitch deck from Cox Media Group suggests that their 'Active Listening' software could be a reality, prompting renewed scrutiny of privacy practices in the tech industry.
Common question
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Are Our Phones Really Listening to Us?
Recent revelations about 'Active Listening' technology have sparked renewed concerns about digital privacy. As consumers become increasingly aware of how their devices may be capturing conversations, questions arise about the implications for personal privacy and what steps can be taken to protect it.
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